Natural Mantra

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The #CleanRevolution of Natural Mantra, courtesy the #SwachhBharat initiative

From the Desk of the CEO


It is with great pride that we invite you to join the Clean Revolution initiative being launched today by Natural Mantra, as part of our #SwachhBharat efforts. Isn’t it true that sometimes, all such a great idea needs is a little catalyst!!!


#NarendraModi and #SwachhBharat

Looking Inwards

It’s been a while since we at Natural Mantra started on our holistic, natural and organic lifestyle movement. It was high time that people who believed in the wholesomeness of pure and natural living got a forum in which to share their ideas and information. Natural Mantra provided this community just such a forum, and even more!

Curating  a Lifestyle

All along, we had focused on providing a wide array of carefully curated organic and natural products. Our team of scouts scored the entire country with a fine tooth-comb and identified authentic, pure and natural products to feature on our e-commerce portal. This is an ongoing process that keeps expanding our categories and refreshing our range of products constantly.

Looking Ahead

On introspection, we realized that looking inward at keeping our Body, Mind & Soul was great and but not enough. In fact, some of our offerings include home cleaning and refreshing products that create a positive energy in and around our homes. It is time to take this Cleanliness Drive outside of our homes. Diwali Cleaning and the Prime Minister’s #SwachhBharat movement to #CleanIndia provided us with the right impetus to launch our own #CleanRevolution! This would include sensitizing on such facts as Dry and Wet Garbage, civic sense, exhorting fellow citizens to not throw rubbish around. Other activities will take on environmental, sound and light pollution, especially at times of festivals.

Join Us

Today we start the movement with a Clean our environment initiative at Marol area of Andheri east, Mumbai. Join us today and in our other activities soon. Keep a tab on our facebook page and twitter at for more activities on this effort.

Our aim is to promote the cause of holistic lifestyle and a clean world, clean home, clean India and a happy life!

Diwali cleaning starts from the country. Let’s Sweep It Clean!

Happy Diwali! 

Anand Agarwal

Chief Executive Officer

Natural Mantra




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#CleanIndia the organic way with natural cleaning products!

Diwali is around the corner and we are all busy cleaning our homes in readiness for the Festival! But do you know,  many Home Cleaning Products we use are particularly harmful to us?


Diwali rangoli #Swachchindia

We know that exposure to toxic chemicals can lead to health problems. Unfortunately, some toxic chemicals are found where they’re least expected – in common, cleaning products. Eg: Ammonia can burn, bleach can irritate the skin, eyes and respiratory tract. Chemicals such as Triclosan are common in home cleaning and hygiene products, and are known to cause many problems, including asthma.  Adding chemicals to your living space can have disastrous consequences. Why use this stuff?

Avoid Products with Toxic Ingredients

Adopting green living methods in your home is more important now than ever before. Reducing exposure to toxins is a process that happens slowly over time. Removing harmful garbage is of greater importance when you have pregnant women or young children at home.

The Alternative?

Most retailers, like do offer organic cleaning products. But you can also make your own basic cleaning products. Homemade, organic cleaning products are a safe, natural alternative to toxic cleaning products. Such eco-friendly cleaning  is gentle and powerful, without the chemicals or toxic fumes.

Here are some simple home cleaning solutions for a  #CleanHome and #SwachchIndia!

  • White vinegar dissolves grease and makes a great surface cleaner. Vinegar has an acidic nature and is antibacterial. Mix 1 cup of vinegar with water in a bucket and use to clean windows, mirrors, toilets and floors.
  • Baking soda deodorizes and removes kitchen & bathroom stains.
  • Lemon juice kills mold, cuts through grease, and leaves a streak-free shine. Combine lemon juice with vinegar or olive oil to make compound cleaning products that work harder and provide a natural scent.
  • Hydrogen peroxide has a bubbling action that is amazing with hard-to-clean situations.
  • Olive oil with lemon juice , when used to polish wood, moisturizes it and provides amazing shine with a fresh scent.

Going Natural is the best way to #SwachchBharat. Let’s #CleanIndia safely!

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Making #SwachchIndia not just a buzzword, but a busy word!

#CleanIndia, #SwachhIndia, #SwachhBharat – are these just buzzwords or do they mean what they say? It needs a #NarendraModi or a #Gandhiji to remind people of the #NeedForClean! But do you know that #CleanlinessIsNextToGodliness is not just a random thought? It was the Sama Veda that said:

“One, who maintains cleanliness keeps away diseases.”

The wisdom of the ancients had recognized this many centuries back. This has been inculcated into a way of living that encompassed systems in society that lay due emphasis on cleanliness, on ayurveda to avoid pollution, and so on.

Clean Home

#CleanIndia #SwachchBharat

The call for ‘Swachh Bharat,’ given by Prime Minister Narendra Modi on the occasion of Gandhi Jayanti, is clearly one of the most talked about topics on various websites and social networking platforms worldwide.


#SwachhBharat is a concept whose time has been overdue. Here’s another aphorism – Cleanliness Begins At Home! This is so true! The Raisond’Etre (or reason for being) of our site is our ardent desire to live in harmony with nature, depending as far as possible on natural and organic goods for a holistic, healthy and happy lifestyle.

#SwachchGhar before #SwachchIndia #SwachchBharat

#CleanHome before #CleanIndia

#CleanHome & #CleanIndia

Let us by all means #CleanIndia and make our country a #SawachchIndia. If every home keeps itself and its surroundings clean, if every locality does so by societal action, if every village and town and city and region and State and Country did so…is this not the way – not just to a #SwachchBharat – but to a #SwachchWorld?

Do check out all the ways you can keep your home and surroundings clean and clear of dirt, dust, pests and negative energies with a carefully curated range of Home products from



The Clean India account, created on Social Media  for the day, saw 301000  persons accepting the #SwachchIndia cleanliness drive. How many of them clean up at home?